Providing custom alloy wheels, powder coating and alloy wheel repairs in Glasgow & Scotland
We used our experience of B2B (Business-to-Business) and B2C (Business-to-Consumer) to target and inform industry-specific professionals and decision-makers from the motor industry, and a much broader project, targeting a range of diverse individual consumers purchasing for personal use.
The key outcome would be the increase in company profile, increase in sales enquiries and an improvement in sales. To achieve those goals we used our experience and competitive intelligence to:
Restructured the website to focus on users across the research and enquiry journey.
Introduced categories that provided information on applications and customer profiles (e.g., dealership services).
Technically enhanced key landing pages to increase keyword density for search engine crawlers.
Helped create visually appealing and engaging content, including images and lifestyle blog posts that appeal to emotions and provide quick information.
Thanks to Direct Submit, the alloy wheel refurbishment company increased their SEO performance considerably and drove valuable leads into the business.
Operating in a highly competitive sector and with such a diverse product database, our initial objectives were to help Architectural Wallsz increase online profile and generate new business.
By carrying out this commercial audit, Direct Submit were able to devise an SEO plan that focused around the Healthcare Categories categories and particular services that were of high commercial value if SEO results were achieved.
Using our suite of SEO tools and expertise, our SEO managers planned a technical audit and update that aimed to deliver a clear set of SEO opportunities for the client to review and integrate accordingly.
The goal was to quickly identify the causes of the traffic opportunities and put together an SEO roadmap to increase traffic, boost brand visibility, increase enquiries, and support real sales growth. To achieve this, we applied a mix of strategic design, content development, and technical SEO enhancements.
The review highlighted specific service areas and product types that could be targeted to drive a clearly measurable increase in sales & profit for the business. Thanks to Direct Submit’s expertise, Architectural Wallz have achieved significant improvements in SEO performance—ultimately attracting more qualified leads and supporting business growth.
Architectural Wallsz are leaders in the use of innovative offsite fabrication techniques for healthcare and commercial interiors.
John Brewis Accountancy Services: one of North Tyneside’s leading accountancy firms.
Restructuring the Website to better Serve Customer Enquiries
A key early step was to rebuild the John Brewis site architecture to better align with demand generation goals and user journeys. Our restructure introduced a logical hierarchy around solutions, use cases, and industries, ensuring that those searching for finance services could easily navigate from awareness content into high-intent product pages. This included:
Client journey: Restructured the website to focus on users across the research and enquiry journey.
Solutions pages: dedicated landing pages for core services such as financial Accounting, tax & self assessment and book-keeping services.
Resources & Advice: pages providing information issues including taxation services and VAT accounting.
Technical SEO: optimised URL structures, headers, and metadata across these new categories, ensuring relevance for local-first search behaviour.
This restructure gave John Brewis a clearer conversion path and created the technical SEO foundation for funnel-based demand generation.
Thanks to Direct Submit, the client has increased their SEO performance considerably and drove valuable leads into the business.
Suit Culture is an independent UK clothing brand operating in an extremely competitive market, one where standing out and reaching the right audience can feel like an uphill battle. Without the resources or name recognition of larger apparel companies, the brand were keen to gain visibility and cut through the noise of an already saturated space.
Our objective was clear: uncover additional traffic opportunities and build a focused SEO roadmap that would drive quality visitors, elevate brand awareness, generate enquiries, and ultimately support real, measurable sales growth. To make this happen, we combined strategic design, targeted content development, and essential technical SEO improvements.
Using our suite of SEO tools and expertise, our SEO managers planned a technical audit and update that aimed to deliver a clear set of SEO opportunities for the client to review and integrate accordingly.
That’s when Suit Culture partnered with Direct Submit. We delivered a multi-channel marketing strategy, integrating SEO, Paid Media, and Digital PR, to strengthen the brand’s presence, maximise reach, and position the company at the forefront of what’s possible in its market.
If you’re shopping for formal suits for men, sharp businesswear, or full suits for men for weddings and special events, Suit Culture delivers classic British style with modern fit.
Growing in a Competitive Market
Faced with both a challenge and an opportunity in a competitive sector, GROVE England recognised the perfect moment to tap into a rapidly expanding market. By shifting their focus to promote their brand and distinctive product range to a wider audience, they needed a digital strategy that truly reflected their passion for nature and elegant design — and connected meaningfully with new customers.
Leveraging SEO for Smarter Growth
SEO quickly emerged as the key to accelerating performance. Through detailed research, we identified the local markets, customer behaviours, and search trends that mattered most. To move fast, the Direct Submit team set out to understand exactly how potential customers were searching for the services GROVE England offers — and how these patterns differed across regions.
Using a suite of digital marketing tools, our team uncovered valuable insights into how organic search was influencing (and often outperforming) traditional traffic-driving methods.
Exceeding Ambitious Targets
GROVE England set bold goals for SEO: increase market share, boost brand visibility, and ultimately drive more sales. With support from Direct Submit, they not only achieved these targets — they surpassed them, unlocking substantial growth in both presence and performance.
Weir Insurance is an independent insurance broker based in the North East, specialising in business insurance. Operating in an increasingly competitive market, the brand needed to improve visibility and stand out in an already saturated space.
Our goal was straightforward: identify new traffic opportunities and build a targeted SEO strategy that would attract high-quality visitors, increase brand awareness, generate enquiries, and ultimately support measurable sales growth. To achieve this, we combined strategic design, purposeful content development, and key technical SEO enhancements.
That’s when Weir Insurance partnered with Direct Submit. Together, we implemented a multi-channel marketing strategy, integrating SEO and Digital PR, to strengthen the brand’s presence, maximise reach, and position the company as a leader within its sector.
Leveraging our full suite of SEO tools and expertise, our SEO managers carried out a comprehensive technical audit to highlight clear, actionable opportunities for improvement and growth.
As independent business insurance broker in Northumberland, they’ve been helping clients in Newcastle, the North East and further afield for over 50 years.
Blacketts doors, a family business, are able to supply quality wooden doors to suit all budgets, at very competitive prices.
With e-commerce competition rising fast, Blacketts Doors needed to stand out. We transformed their entire online presence, boosting visibility, sharpening their messaging and putting their products front and centre. Our Strategy for success included:
Insights on Demand
We introduced engaging, visually rich content designed to connect emotionally with customers while delivering quick, useful information. Backed by our advanced SEO toolkit, our SEO managers carried out a full technical audit, identifying clear optimisation opportunities for Blacketts Doors to implement.
Boosting Visibility & Reaching More Customers
By focusing on what matters most and applying the latest SEO best practices, we delivered solutions that drive real commercial results. Our strategy aligned closely with their business goals, ensuring every recommendation had measurable impact.
Maximising Their Marketing Investment
Cost efficiency is essential in digital marketing. Blacketts Doors were overspending on PPC without seeing the return. By refining their campaigns and strengthening their organic presence, we ensured their budget worked smarter, not harder.
After a thorough audit and in-depth strategy session, we crafted a custom SEO plan aligned with our client’s business goals, focused on boosting visibility, attracting qualified traffic and increasing conversions.
Discover how organisations across the UK — from a diverse range of modern industry — achieve powerful organic search success with Direct Submit. Explore the proven SEO Strategies our expert team uses to deliver real results, showcased through our collection of insightful SEO case studies.
Grow Your Business with Smarter Search Marketing
At Direct Submit, our goal is simple: to help you win more customers online. As a trusted UK-based digital marketing agency, we specialise in improving your search engine visibility and driving high-quality traffic straight to your website.
If your current SEO efforts feel outdated or aren’t delivering the results you need, a fresh SEO Audit could be the perfect place to start. Our comprehensive audit reviews your site’s performance, uncovers missed opportunities, and delivers a clear, actionable plan to boost visibility, attract the right audience, and convert more visitors into customers. With our expert SEO services, you’ll climb the rankings, increase your online presence, and generate high-intent traffic that turns into real leads and sales.
